Black Star Line owner L.A. McCrae adds more
insight and thanks to those who supported her mission to make extraordinary
beer.
Here is the front page of the CraftBeer.com article I wrote. (Photo by Scott Douglas) |
Cheers!
It has been a busy fall, but I had the opportunity to
write two articles this past month for what’s turning out to be one of my
favorite media sources to contribute to—CraftBeer.com.
They do whatever they can to support craft and independent breweries; showcase the
people who make them possible; provide tutorials; and simply spread the love of
what I consider the most complex and wondrous beverage in the world.
To add, I appreciate how especially the editor-in-chief Jess Baker agrees with what I consider
worthy stories; rewardingly, the feedback has been tremendous since my first
contribution this summer. It was this story on Brick Store Pub’s 20th
anniversary which CraftBeer.com nominated for the 2017 North American Guild of Beer Writers Awards. That meant a lot!
My profile on Little City Brewing in
Raleigh here, and introduction to the incredible sour and barrel-aging complex Monday
Night Brewing added called The Garage followed.
And then there’s my most recent CraftBeer.com article on BlackStar Line Brewing Co. here. It helped bring national attention to owner L.A. McCrae’s shocking recounts of racism, sexism, death threats, and overall shocking
resistance from numerous members of their North Carolina community—especially in
their home base of Hendersonville—since opening in early October of 2017. I
was already familiar with Black Star through their
Instagram posts on this handle, but when
fellow writer Scott Douglas reached
out and informed me of all the deplorable happenings that were going down,
things got real. Scott wanted to know if I could help get the word out on a
national level and I didn’t think twice. Luckily, CraftBeer.com was the first media source I reached out to and Jess
didn’t blink an eye. It was posted within a business day of my submission.
L.A. McCrae at her brewery. (Photo by Scott Douglas.) |
The sharing of the article immediately followed on social media with
retweets and Facebook posts, condolences in the comment section; financial backing to their
crowdfunding campaign, and overall support from the craft beer community
globally. Thankful for the results, L.A. wanted to extend the initial article by
providing a follow-up interview geared towards recognizing others who have
helped Black Star persevere; I happily posted our post-interview on my blog. Please read both the original article and L.A.’s
important additions below. Here it is:
L.A. McCrae: Ale, thank
you so much for taking a late evening phone call from Javi [chief operation manager and assistant brewer Javier Naranjo] and I. We are so
grateful for your responsiveness and support. As you know, last week was crazy
busy for us. We completely overlooked mentioning some key parts of our story
and want to make sure we give credit where it is due. Thank you so much for this
follow up.
Ale: No doubt! I understand that you wanted to give
some more detailed recognition to the many folks who supported you through all the adversity you have faced since
Black Star Line's early stages in Hendersonville, right?
Yes. Almost
from the very beginning of Black Star Line Brewing Co., Kendra Penland, the executive director of the Asheville Brewers Alliance, has been helping us navigate locations
and connect with our craft brewing family. She, along with members of the ABA,
provided us a warm welcome to the area and truly extended their resources and
capacity to make us feel ‘at home.’ Countless hours were spent with Kendra
texting, emailing, and over coffees and beer, planning for our future. As we
were dreaming out loud about convening the first ever Black Brewers' Gathering,
it was Kendra who immediately said the ABA would sponsor, support, and do
whatever they could to help us with the event and build the guild. She has been
a de facto member of the team and truly a mentor in the industry. Kendra, the ABA,
and our local brew homies are not just allies, but co-conspirators as we seek
to transform communities by producing great beers.
Also, our attorney Derek
Allen and his firm have been critically imperative to our operations. Derek
has been super responsive and helped us navigate various challenges, manage our
risk, and truly focus so that we can produce the best beer. Being in
Hendersonville allows us to have that type of accessibility, hands-on mentoring
and support. When traveling across the Northeast to find and settle home, we
certainly made a conscious decision to do it where we have family. Kendra, the
ABA, Derek, the crew at Mountain
BizWorks, and other brew homies—Hillman
Beer, Triskelion, Habitat and so many others—have
welcomed us to the family and are the reason we settled here in these
mountains.
That’s dope.
It has been the community and fellowship of those in our
craft brewing family that has kept us going. They have given us hope when we
were hopeless, encouragement when we were down, hugs when we felt lonely, and
truly filled our wells with love. Thank you, y'all.
I think that this is really cool to let the world know
how there are also good people to combat the ignorance that unfortunately still
exists.
When we think about those who have provided support and
have been on the front lines with us from day one and through the recent
events, the list is fortunately extensive.
Kendra Penland of the ABA was with us every step of the
way from day one. She was the one who reminded the crew and I to center our
selfcare and really help us live into our mission of practicing collective
healing and liberation. Internally, we consider her as our ‘older sister’ in
the brewing industry who really provides a critical role as our mentor. Kendra
immediately rallied the troops to support us, connect with us, and opened her
entire network to us to make sure we felt held, valued, and affirmed in the
community. In fact, we still have folks to follow up with! Thank you, ‘Auntie’
and ‘Big Sistah’ K!
Derek [Allen] has been absolutely essential and always
just a text away. He always has our best interests at heart and has been our
rock throughout all of the challenges, including our recent threats. He
welcomed us into the brewing industry without hesitation. Recently, he has kept
us grounded, focused, and steadily advancing towards our mission.
Karmen Olson
from the Craft Brew Alliance has
continued to provide support from across the country as we look to refine our
branding and marketing. Most importantly, she has connected us with others in
the industry who see our value, our mission, and what we are attempting to
accomplish.
Tiffany and Patrick Wood have been new local best
friends who have supported us every day with food, drinks, laughter, conversations,
emotional support, and encouragement.
The folks in the city of Hendersonville have blessed us beyond belief with cards, words of encouragement, hugs, hand-written letters, and affirmations. Truly, the community has surfaced to show that racism, bigotry, and bias will not be tolerated. Local businesses sported the hashtags #WeAreBlackStarLine and #StandwithBlackStarLine and hosted conversations about community transformation, justice, and our social mission.
The folks in the city of Hendersonville have blessed us beyond belief with cards, words of encouragement, hugs, hand-written letters, and affirmations. Truly, the community has surfaced to show that racism, bigotry, and bias will not be tolerated. Local businesses sported the hashtags #WeAreBlackStarLine and #StandwithBlackStarLine and hosted conversations about community transformation, justice, and our social mission.
Community organizations in the Greater Asheville area such
as Bountiful Cities and Nuestro Centro have offered to
collaborate with us so that we can reach more people, draw the circle wider,
and leverage their resources to support us during these difficult times. The Progressive Women of Hendersonville
(PWH) have consistently shown up to support with their bodies, dollars, laughs,
and hugs. Organizations such as the Highlander
Center, Black Organizing for
Leadership and Dignity (BOLD), and Charlotte
Uprising have continued to hold us in their thoughts and prayers and simply
held space for us in a way that is inexpressible in words. Thank you.
Sierra Nevada,
New Belgium, Highland, Preyer, Birdsong, Wedge, Gizmo Brewing,
and so many others in the local brewing community have offered their time,
talents, and treasures to bring light to diversity and inclusion in the craft
brewing industry. It feels like our family grew beyond our wildest
imaginations.
Without a doubt, there have been front line warriors who continue to be advocates, allies, co-conspirators and friends. For them, the Kendras, Dereks, Joes, Lisas, etc., we are forever grateful.
Without a doubt, there have been front line warriors who continue to be advocates, allies, co-conspirators and friends. For them, the Kendras, Dereks, Joes, Lisas, etc., we are forever grateful.
Any last mentions? What would you like to see happen now?
We would love to lift the work of the Asheville Brewers Alliance because truly, without them and their
steady mentoring and programming, we would not be here today. As it is the end
of the year, we encourage folks to check out the ABA website [avlbrewers.com]
and consider making a donation. The team at Sanctuary [Brewing], the ABA, Kendra, and Derek can certainly be
cited for incubating our business and holding us with the care of a newborn
baby as we mature in the industry and deal with challenges such as those we
endured in this last week.
Without a doubt, the frontline folks—through this
experience and since the beginnings of Black Star Line Brewing Co.—have been
essential to our success. Not only do they continue to provide support and
mentoring, they are more than friends; they are family.
Thank you.
For more information,
visit their blackstarlinebrewing.com website,
on Facebook, and follow them on their
fun Instagram handle at @blackstarlinebrewing.